Showing posts with label ideas. Show all posts
Showing posts with label ideas. Show all posts

Sunday, August 15, 2010

Spreadable lettuce.

I have a great idea for a new invention.*

Spreadable lettuce. You know how when you leave lettuce in your fridge for a long time, it gets slimy?

Well why not manufacture this process and market it as spreadable lettuce?

It can come in a jar and you just spread it on like butter. It would be sort of a thick, dark green colour, and obviously would have a rich lettuce taste.


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* Actually I stole this from my wife and added a few more details.

Tuesday, February 16, 2010

How to write a successful book without a brain.

I was browsing The Napkin The Melon & The Monkey: How to be happy and successful at work and in life by simply changing your mind by Barbara Burke and was struck on how easy it would be to write a book like this.

It's very short. 100 pages or so and the book is like half-sized. It has one central idea: That everyone in the world faces 10 problems that we can't do anything about. The eleventh problem is that you think you shouldn't have to face the ten other problems.

In other words, the book is about how to accept that you're going to have some tough times in life. A pretty commonsense idea. Now how do you make a book out of this:

1) Choose a very simple, easy-to-understand, common sense idea.
2) Give the idea a catchy marketing name. Maybe call it a law. Involve numbers.
3) Write a parable about this idea and how you discovered the idea in your own life.
4) Include a wise-character in your story (a "magical negro character") who guides you and teaches you the way.
5) Keep the writing conversational and short.
5) Describe how your life has improved.
BONUS: Give your book a very original, catchy title to attract attention.
I don't think it would be hard to dash off books like this. You could almost do one a month. Certainly one every 2 months. The hardest part would be coming up with the clever marketing names and numbers.

Tuesday, September 22, 2009

Here'a a great business idea.

I hate it when I'm walking past a window and I glance at it to see inside the store, but it's too reflective to see inside, and instead I see an image of my body - this huge, ugly fat guy and I think, "Who's that dude?" and then realize a second later that he's me - that I am rotund and awkward and a bit freaky looking.



So my business idea is a type of reflective glass that is angled in such a way that it makes you look slim and tall. That way when you look at it, you think, "Who's that hot dude?" and realize a second later that it's you. YOU!



Then everyone would start walking past the store and looking at the glass.



Except, now I'm thinking that no one would actually go inside the store, which is the whole point of windows and window displays. To get people inside and buy the stuff.



Maybe this isn't such a great business idea.