Saturday, April 3, 2010

Food items should be named by their first two ingrediants.

One of my best ideas when it comes to food labelling is to abolish food brand names. No more cheerios or Coke or Mars bars. Get rid of the brand name.

Instead, we refer to the food item by its first two (sometimes three ingredients).

For example, Coke would be re-named, "Carbonated water sugar drink". Corn Pops cereal would be called "Corn meal and sugar cereal". Aunt Jemima's maple syrup would be called "Glucose sugar and water syrup".

In fact, pretty much every packaged food would be called something sugar. Sugar is almost always in the top three food ingredients.

Real foods - like all natural peanut butter would actually be called "Peanut butter". Milk would be called milk and eggs would be called eggs.

The benefits of my idea is that it will give us more awareness of what foods we are actually consuming. When we see that our frozen blueberry waffles are actually called "wheat and corn meal waffles", we'll be less likely to consume them.




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